Overview:

Goyard, a Parisian brand with over a century of history, specializes in ultra-luxury travel goods. The brand’s wheeled trunks and suitcases are crafted using traditional methods, emphasizing sophistication and durability.

Signature Products:

• Bourget Wheeled Suitcase: A hard-sided suitcase featuring the iconic Goyardine canvas and leather trims.

• Minaudière Trunk: A compact rolling trunk with premium materials and hand-painted personalization options.

Materials & Craftsmanship:

Goyard's wheeled trunks and suitcases are made from the signature Goyardine canvas, combined with hand-finished leather trims and premium hardware. Each piece reflects the brand’s artisanal heritage and attention to detail.

Target Audience:

Goyard appeals to luxury travelers who value heritage craftsmanship, exclusivity, and timeless elegance in their luggage choices.

Brand Differentiators:

• Handcrafted with a focus on traditional trunk-making techniques.

• Customization options, including hand-painted initials and motifs.

• Iconic Goyardine canvas and limited distribution for exclusivity.

Pricing & Accessibility:

Goyard wheeled trunks and suitcases fall in the ultra-luxury range, with prices often exceeding $5,000. They are available exclusively through Goyard boutiques and select luxury retailers.